Connecting your message to the right audience.

SGA SelectData — New!

We now offer lists: Smart, up-to-the-minute proprietary data to better reach your target market.

Client benefit: Customer and prospect data is a vital asset to your organization. SGA works with you to keep your contact data accurate and up-to-date and to add information that allows you to deliver targeted offers. The result is better response rates and higher profits.

Generating traffic with winning creative.

SGA Creative

We’ll get you noticed in the mailbox or inbox — and we have over 15 years of winning creative to prove it.

Results report: SGA developed a direct mail package for a Fortune 50 company that was the control in two major business lines for over three years. During this period, a total of 60 different creative tested against it before a change could be made.

Think of our team as an extension of yours.

SGA Marketing Support

From strategic support for test-plan development to complex mail matrices and component-code grids, we’re here for you every step of the way, managing the big picture and the minutiae, so nothing falls through the cracks.

Results report: SGA worked closely with a key client in developing a complex, carefully crafted test-cell matrix to evaluate and verify results. The combination of data reliability with a year-over-year cost reduction of over 12% was a huge win for the client and for SGA.

Building smart production files for a smarter campaign.

SGA Studio Services

Preparation, Management and Posting of Print-Ready Files; Complex Versioning;
Vendor Templates; Digital Photography and Retouching; Quality Control.

With state-of-the-art technology, and staff who are not only Mac operators but trained developers and graphic designers, our studio will help you create the framework for a winning campaign — and reduce cycle time.

Results report: SGA managed control modifications for a major bank involving monthly mailings of more than 300 acquisition and retention direct mail and collateral pieces. SGA delivered the product in half the time, with more accuracy, and at one-third the cost compared to the bank’s former agency.

Coordinating it all into an organized campaign.

SGA Production Services

Cost-Effective In-Line and Conventional Format Recommendations, Competitive Bidding and RFP Management, Vendor Management, Data-Processing Instructions, Lettershop Management, Postal Optimization, Quality Control

With in-depth knowledge, years of experience, and strong industry relationships, producing high-volume, complex campaigns while saving our clients money is our specialty.

Results report: For a major financial-services company, SGA made suggestions and recommendations that resulted in the successful reduction of production costs by 15% and postal costs by 6% year over year.