The right dialogue inspires your audience to respond.

The challenge? Knowing what sparks that connection.

At SGA, our unique model — coupled with our knowledge and expertise — has been helping our clients achieve this goal for over 15 years. Here’s proof:


SGA developed a direct mail package for a Fortune 50 company that was the control in two major business lines for over three years. Annually during this period, 60 different creatives tested against it. Even now, SGA’s package remains the longest-running control since the company launched the business in the mid-nineties.

We managed control modifications for a major bank involving the monthly mailings of more than 300 acquisition and retention direct mail and collateral pieces. According to the bank, SGA delivered the product in half the time, with more accuracy, and at one-third the cost compared to the bank’s former agency.

We worked closely with a key client on the management of an RFP for a new list vendor. Within one year of awarding the work to a new vendor, we were able to reduce the cost per lead by 12%, and we saw an increase in response rates of more than 20%.

For a major financial-services company, we made suggestions and recommendations that resulted in the successful reduction of production costs by 15% and postal costs by 6% year over year.